Bob Rietveld

Bob Rietveld is a data person with a background in marketing He has worked in the field of data for over 10 years and has experience in a wide range of industries, including finance, healthcare, and e-commerce. Bob is passionate about using data to solve complex problems and is always looking for new and innovative ways to apply data science techniques to real-world challenges.


  • PhD in Marketing, University of Amsterdam, 2012
  • MSc in Marketing, Vrije Universiteit, 2008
  • BSc in Business Administration, Vrije Universiteit, 2006


Mollie | Head Data Scientist | April 2018 - present

New10 - ABN AMRO | Head of Data Science

RevelX consultancy | Head of Growth

Phd in Marketing | University of Amsterdam

Co-Founder Oxyme | Social Media Analytics